In today’s data-rich business environment, information is no longer just a support function. It is the lifeblood of modern organisations. Yet, many companies are drowning in data from ERP systems, supply chains, finance, and customer channels. Instead of clarity, this often leads to fragmented operations, reactive decision-making, and missed strategic opportunities.
This is where data orchestration comes in. But what does it really mean, and why is it so critical for turning strategy into execution?
Data orchestration is the framework that integrates, transforms, and activates data across your organization. You can think of it as the conductor of your business data. It collects information from different systems, harmonises it, and delivers the right insights to the right people at the right moment.
Importantly, data orchestration is not just about moving data from A to B. Its real value lies in making data meaningful, reliable, and actionable.
At Solventure, we view data orchestration as a core enabler of integrated business planning. By embedding data orchestration into planning processes, we ensure that product, supply chain, and financial decisions are aligned and supported by curated, ready-to-use data with a direct link to financial outcomes.
Let’s face it: building a centralised, enterprise-wide data model is tough. Data silos, inconsistent quality, compliance headaches, and the sheer scale of integration can stall even the best-intentioned projects. Without a structured approach, companies risk:
Data orchestration addresses these challenges by creating accurate, timely, and harmonised data flows across systems. The result is a shared data foundation that enables aligned teams, actionable insights, and a clear connection between strategic intent and operational execution.
Effective data orchestration relies on four pillars:
Implementing data orchestration isn’t just a technical upgrade – it’s a strategic shift. Here’s what you can expect when you do it right:
Organisations that embed data orchestration into their planning processes consistently highlight the impact this approach has on speed, reliability, and alignment.
“We are happy that you were so stubborn. The only way you did the project was with your Data Orchestration Platform, and now we see the difference. We’ve never had such a smooth data integration start of a project.”
Global Head of Supply Chain in the medical device sector
“We’re very happy we chose to work with Solventure on data integration and data quality – the results have been truly impactful.”
Company operating within the premium and specialized pet nutrition market
These experiences reflect how structured data orchestration transforms data from a bottleneck into a strategic asset.
Rather than chasing the holy grail of a single enterprise data lake, Solventure recommends a focused approach: build separate datamarts tailored to specific use cases. A central data lake can still collect raw data, but purpose-built datamarts deliver the tailored insights your teams need – without overloading your ERP systems.
This approach supports everything from advanced planning and scheduling to financial and trade promotion planning, all while providing a single planning baseline that aligns supply chain and finance.
In a world of constant disruption and growing competitive pressure, collecting data is no longer enough. Organisations need to orchestrate it. With the right data orchestration approach, systems become connected, teams become aligned, and strategy can be executed with confidence and precision.
At Solventure, we believe technology should always serve strategy, not the other way around. That is why data orchestration sits at the heart of our integrated planning approach.
Ready to turn your data into a competitive advantage? Discover how Solventure can help you orchestrate your data for real business impact.